For consumer brands, retail & services

Be the brand a shopper's app actively recommends.

Plug your catalogue into Myplan8®. Each purchase becomes a verified Carbon Save™ for the shopper, accrues Green Credits™, and surfaces your brand in the in-app feed shoppers already trust.

Per-SKU carbon factorRedeemable Green Credits™
Shopper using the Myplan8 app
Why consumer brands join the Myplan8 B2C Marketplace

Why consumer brands join

Reach shoppers when their conscience is already deciding.

Sustainability minded shoppers don't want a 40-page brochure - they want a clear number, a redeemable reward, and a brand they can trust. The Myplan8® storefront gives them all three.

  • Distribution that actually converts

    Reach shoppers at the moment they’re deciding which brand of soap, food or fashion to buy.

  • Climate as a feature, not a footnote

    Your sustainability work shows up as a number on the product card - not a paragraph nobody reads.

  • Loyalty wired in by default

    Every purchase earns the shopper Green Credits™ - usable across your store and the wider network.

What B2C Partners get

Distribution, trust and loyalty - out of the box.

  • Discovery

    Featured slot in the feed

    Your brand appears inside the personalised shopping feed served to Myplan8® users every week.

  • Trust

    Per-SKU carbon factor

    Each product card shows a verified footprint shoppers can compare against alternatives.

  • Loyalty

    Green Credits™ at checkout

    Every verified purchase pays the shopper back in Green Credits™ - usable across the network.

  • Brand lift

    Trust transferred, not borrowed

    You inherit the trust shoppers place in Myplan8® - without spending the brand budget to build it yourself.

What the shopper sees

Four moments. One loop. Every one of them rewards you.

  • Step 01

    Discovers you

    Your brand surfaces in the shopper’s personalised feed - sorted by relevance and footprint, not paid placement.

  • Step 02

    Compares clearly

    A single per-SKU carbon factor makes the choice obvious - no greenwash, no marketing fluff.

  • Step 03

    Buys with confidence

    Checkout is a click. The receipt logs the verified Carbon Save™ against their Green People Score™.

  • Step 04

    Earns & returns

    Green Credits™ land in their wallet. They redeem with you next time - or with another partner in the network.

Shopper journey inside the Myplan8 app

Become a B2C Partner

List your catalogue. Reach shoppers who pay attention.

Send us a sample of your catalogue and the supporting data. We'll walk you through the per-SKU footprint, the Green Credits™ economics and the feed placement - all in a single working session.

See B2B Partners

On the intake call

  • Per-SKU carbon factor methodology
  • Green Credits™ rate & settlement
  • Feed placement & co-marketing options
Ranked on data - not paid impressions. Quarterly refresh.